Mr. A. G. Krishnamurthy- a marketing giant

Mr. A. G. Krishnamurthy is a big big name when it comes to the Indian marketing industry. He started his advertising career with Shilpi Advertising. In 1976 he joined Reliance industries as an advertising manager. In 1980, after 4 years he founded MUDRA COMMUNICATIONS. Later in 1991, he created the Mudra Institute of Communications, Ahemdabad (MICA) – the legendary marketing institute.

MUDRA COMMUNICATIONS
Started in 1980, today mudra is one of India’s leading marketing communications network. It caters to its clients through a network of four agencies which are:
Mudra Advertising
DDB Mudra Group
Mudra Max
Ignite Mudra
Some of the major clients of Mudra are: Reliance Communications, LIC, Godrej, Philips, Volkswagen, J&J, HUL, Pepsi, Motorola, Jet Airways, Reliance ADAG, SPICE, Jyothi Laboratories, HBO and so on….
M sure after reading the clients list, you must have got an idea that how big Mudra is..and why II called Mr. A.G. Krishnamurthy as a marketing giant. If that was not enough..let me tell u some of the memorable ones created by MUDRA…
Only vimal….i love u rasna….the mint with the hole….team Samsung….karlo duniya muthi me….my daddy strongest….Mcdonalds me hai kuch baat

Pocket Mein Hole hai.

After food inflation, it is the turn of motor fuels to burn a bigger hole in your pocket. Govt may increase prices of petrol and diesel by Rs 3 and Rs 1 respectively during the budget session.
A panel under former Planning Commission member Kirit Parikh, set up to review the petro pricing regime, on Wednesday set the stage for the hike, recommending removal of controls over petrol and diesel prices, raising cooking gas price by Rs 100 per cylinder and kerosene by Rs 6 a litre.
I don’t think government will accept the recommendation given the food inflation hovering around 16.81%. and according to report small hike in price of LPG cylinder will be done in phase manner.

The main factor forcing the government’s hands is the rising deficit and the cost of the economic stimulus, farm support prices and social sector spending. With hope of significant inflows have been dashed now that the auction of 3G radio spectrum is not happening this fiscal. And whatever is to flow in from follow-on sell-off in NTPC will go towards bridging the deficit. All other offerings will be in the next fiscal. That leaves little scope for subsidizing motor fuels.

Parikh’s panel prescription has been deregulation of petrol, diesel prices to promote competition, equitable sharing of inflation burden LPG, kerosene prices can be raised every year in step with growth in per capita agricultural GDP at nominal rates and per capita income respectively Transparent and effective distribution system for PDS kerosene and domestic LPG through smart cards.

Though I support government move to free oil and gas from government subsidies. With surmounting fiscal deficit is around 9-10% of GDP if we include oil subsidies, fertilizer subsidies, and local government subsidies. Similarly, India had a debt to GDP ratio of 90 per cent, while most other emerging economies, including all competitors in Asia, managed to keep it well below the 50 per cent mark.

Without any increase, Indian Oil , Bharat Petroleum and Hindustan Petroleum are estimated to lose Rs 46,030 crore (Rs 460.30 billion) in revenues this fiscal. As per the current policy, the revenue loss on petrol and diesel is met by upstream firms like ONGC. Of the Rs 31,574-crore (Rs 315.74 billion) revenue loss expected on LPG and kerosene, the government has so far given Rs 12,000 crore (Rs 120 billion).

Freeing auto fuel prices, which would promote competition as the present policy has virtually driven private sector out of businesses. This is also a good time to free price because petrol and diesel prices as increase will be very low.

What steps INDIA should take??..........

"One in 10 Americans still could not find work, many businesses have shuttered and small towns and rural communities have been hit especially hard"............ statement made by U.S president Mr. Barack Obama, on 28th of jan 2010, at his first state of the union address against a backdrop of an American public worried about the fallout.

And on the same day he announced " not to provide tax sops for the firms moving employment abroad - outsourcing" coz estimates tells that around 3.3 million American jobs will be lost to Outsourcing in 15 years ending 2015. In the U.S., outsourcing means firing full-time workers and shipping their jobs to a less developed country where wages are lower and labor laws are more lax and one of the fastest-growing destinations for outsourced jobs is none other than the U.S.

But for INDIA the situation will get worsen with such announcement by American president. More than 660 multinational companies each bring business worth more than US$1 million (euro820,000) annually to India, where hourly software development rates range between US$18 (euro14.72) and US$26 (euro21.26). India controls 44 percent of the global offshore outsourcing market of software and back-office services. The article indicates that as many as 400 of the Fortune 500 companies either have their own centers in India or are currently outsourcing work to Indian technology companies.

But i feel the main issue here to ponder or to be worried for is, 'INDIA' being in a similar situation of jobless employees or even worse for more than 5 decades, never took a step like this ever....... :(

Will INDIAN politicians, instead of just starting of with new charity fund every time, god knows where their money goes, ever able to take such steps to improve condition of jobless and poor people in INDIA and what u suggest those steps should be??//....

Question of the Day

What started with the need to finance two voyages: The Muscovy Company's attempt to reach China via the White Sea north of Russia, and the East India Company's voyage to India and the east?

Posted By: Preet Varun Singh

Need placement? There are 5 million new jobs.

India's emergence as a centre of manufacturing for vehicle makers will result in the hiring of 5 million new employees over three years, consisting of both direct and indirect employment.
According to Siam, a further seven million will be added in the period from 2012 to 2016, almost doubling the count to 25 million from the present 13 million; This would make the automotive sector one of the largest job generating sectors in India in the current decade.
Some say India has got one of the largest populations but does India have the capacity to absorb the increasing manpower. So this is one part of the answer.
Of the 5 million new jobs in the next three years, about 25 per cent will be for managerial functions, 60 per cent will be for skilled labour and the remaining lot will comprise unskilled labour.
Nissan and Renault , Toyota Kirloskar Motors, Honda Siel Cars, Mahindra & Mahindra, Tata Motors , Maruti Suzuki, General Motors], Ford, Volkswagen and Mercedes-Benz are among several other large, medium and small component supplying companies making huge investments in setting up new production plants across the country.
Some companies are investing separately in vehicle design and technical centres which play a pivotal role in all research and development (R&D) activity. India has become the hub for developmental activities of new cars for not only Asia but established markets such as the US and Europe.

Posted By: Preet Varun Singh

Logical Brain Teasers

Q1. You are at a game show and there are three closed doors. There is a prize hidden behind one of the doors and the game show host knows where it is. You are asked to choose a door. The game show host then opens one of the other two doors showing that it is empty and asks you if you would like to change your selection. Should you stick to your original selection? Also specify the logic behind.

Q2. Six drinking glasses stand in a row, with the first three full of juice and the next three empty. By moving only one glass can you arrange them so empty and full glasses alternate?

Posted by Mohit Banka

Ever wondered why Ratan Tata is not in forbes billionaire list?

I came across really interesting piece of information, so thought of sharing with the visitors of www.theqrio.com . So the real story of Ratan Tata is

They Want It All. And Why Not.

U.S based Sara Lee’s global household business is up for sales. With brands like Ambi Pur, Kiwi, Hit and Good Knight in its kitty, Sara Lee deal sure looks good. And big FMCG producing corporations globally have shown their interest in buying it. So has its partner in Indian JV, Godrej.

10 million Google Shares up for grab!!

There is good news for all Google enthusiasts who want to be an owner of dream firm. Google Inc founders Larry Page and Sergey Brin plan to sell about 10 million of the company's shares over the next five years.

Question of the Day

The Ad campaign of which company is this. Also identify the social cause that is taken up by the company.

Posted by Preet Varun Singh